About Us
Two Continents. One Standard.
GymApex was born from a simple frustration: why do we have to choose?
European brands look good but fall apart in the gym.
American brands perform but look like high school PE class.
We're Alcino and Eef two athletes based in the Netherlands, building gear in Miami that doesn't make you compromise.
This is activewear for people who refuse to settle.
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The Atlantic Problem
We've trained on both sides of the ocean.
In Europe: Gym culture is understated. Clean lines. No logos. But the gear? Built for Instagram, not PRs.
In America: Performance is everything. But the aesthetic? Loud. Branded. Over-designed.
We got tired of choosing which version of ourselves to dress for.
So in 2024, we built GymApex: European design that survives American training.
What Makes Us Different
We Don't Pick Sides
Most brands are either European or American. We're both.
- Design philosophy from Amsterdam: Minimalist. Intentional. No unnecessary branding.
- Performance standards from Miami: Squat-proof. Sweat-tested. Built to last through real training.
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We Test Everything Twice
Every piece gets tested in two places:
- Amsterdam gyms (where style matters)
- Miami training facilities (where performance is non-negotiable)
If it doesn't work in both, it doesn't make the cut.
Founder-Tested, Not Focus-Grouped
We're not a corporate brand. We're two athletes who wear what we sell.
If we wouldn't train in it, we won't ask you to.
Who This Is For
GymApex is for athletes who don't fit in one box.
- You train hard, but you care how you look.
- You want performance, but you're not wearing a billboard.
- You live in multiple worlds work, gym, life and your gear should keep up.
If you've ever had to choose between looking good and training hard, this is for you.
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Our Standards
1. Transatlantic Testing
Designed in the Netherlands, tested in Miami. If it doesn't work in both environments, it doesn't launch.
2. No Compromises
We don't sacrifice performance for aesthetics or aesthetics for performance. You get both.
3. Built to Last
We're not fast fashion. Every piece is engineered to outlast your PRs, your cuts, your bulks and still look good.
The Movement
We're building a brand for people who refuse to be one-dimensional.
You're not just a gym bro. You're not just a design snob.
You're an athlete who demands more.
GymApex is gear for people who live at the intersection of performance and style.
Alcino & Eef Amsterdam → Miami
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